PR

Top 17 Media Relations Links

From THINKing:
The digital world is changing how PR pros perform media relations. You don’t just have to send releases to journalists today. Now, you can reach your key audiences directly with releases. But there still are some tried-and-true media relations practices:

researching news releases and features
writing releases and features
developing media lists
distributing news releases
preparing spokespeople for interviews
assessing […]